SEO: What Questions Should You Ask An SEO Firm Before You Hire Them?
What questions should you ask an search engine optimization (SEO) firm you’re thinking about hiring to determine their legitimacy? A High Rankings Forum thread gives you some of the must-know questions to ask. We’ve outlined some of them below:
- How long they have been doing SEO?
- Can you give me three clients that you have had first-page results for?
- What are some campaigns you have succeeded with?
- Can you illustrate any significant traffic boosts or conversion boosts?
- What is your general SEO process?
- What is your criteria for choosing keyword phrases?
- How is success measured?
- What should you expect from us as a client?
The lists features more questions that should be asked. It’s a good read so head on over there to see what questions you should be asking your search engine optimization firm before you hire them.
The forum discussion continues at the High Rankings Forum.
Tags: internet marketing, search engine optimization firms, sem company, sem firm, sem firms, seo company, seo firmsSEO: Search Engine Optimization Keyword Basics
Rule #1: Most key phrases should be two or more word phrases
Since the Internet is so vast, most searches are performed using two or more search words. Searching using only one word rarely returns relevant organic results due to the vagueness of a single keyword search. For this reason, Regency Interactive Corporation advises its clients that most of the key phrases targeted be composed of more than one keyword. Here are some helpful guidelines to follow while determining your keywords. Please follow these guidelines.
Examples of using two (or more) word phrases:
Dallas real estate
car polish
scented candles
aromatherapy oils
Las Vegas hotels
Rule #2: Use specific keywords / phrases
This rule cannot be stressed enough! General key phrases do not rank well on the search engines.It’s best to try and come up with key phrases that really describe what makes your goods or services different from the competition. If your site is selling a new kind of super wax for your car, you don’t want to use “car” or “wax” as two separate keywords but instead you would list “car wax” as one of your key phrases. If you used just the word “wax” as one of your keywords, then your site would now be competing for search engine listings with all the sites that contained information about “candle wax”, “wax museums”, “ear wax”, “wax cylinders”, etc. Not only would it be much more difficult to maintain your rankings for the keyword “wax”, but the people who did manage to find your site, would most likely not even be interested!
Feel free to learn more about these keyword basics.
Tags: search engine optimization, seoAbout Regency Interactive Corporation
Regency Interactive is proud to introduce to our customers the sales and support staff that assists with Search Engine Optimization, Internet Marketing & Google Adwords Consulting projects.
The Higher Ups
John Saldi Jr. - President
The Support Team
Brandi D. - Senior Project Coordinator
Casey Y. - Senior Project Coordinator
Traci R. - Project Coordinator
Tonya H. - Project Coordinator
George H. - Project Manager
Ray C. - Project Specialist
The Sales Team
Jason D. - Senior Marketing Consultant
Dan S. - Marketing Analyst
Kelly S. - Marketing Analyst
Stay tuned for the introductions of the employees at Regency Interactive at a later date!
Tags: regency interactive corporation, seo company, seo firm
