Exciting News!

Thank goodness, Spring is officially here!
I think everyone in the office is ready for some bits of sunshine and warm weather. We are so tired of the chilly and rainy weather here lately.

As you know, spring is a time for cleaning and a time of renewal. Regency will be going through some exciting changes.

We have introduced a new package to our line of products. You can inquire about our Social Media Package by contacting us today!

We also are continuing our specials on our SEO packages and our Google Adwords campaigns. Let us save you some money on your marketing today! It can be done, and we have a whole posse that can do it for you!

Also a side note, we want to congratulate Brandi Delancey in becoming our new Director of Client Accounts. She is a very hardworking and dedicated employee. She deserves her promotion!

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Four Great Twitter Applications

http://www.toanswer.net

Toanswer is a very useful Twitter application. It is very similar to Yahoo answers. You ask a question and then it is indexed, and you wait for other uses to respond back. Here is how you get started! You simply add the profiles Toask & Toanswer to your Twitter account. You can post a twitter update in the following format: “@ToAsk are there any good websites for a computer themed Wordpress theme?”

Toanswers scours the twitterverse, then finds the answer and will post it on the homepage. It may take a few minutes to appear due to Twitter’s API limitation.

http://search.twitter.com/

Twitter Search (Formerly Summize). Twitter is also a good functional tool itself. You can go to the website and search for whatever you like i.e. your company name or your industry related keywords. You can track conversations about a particular topic as well. You can also see who is talking about you, your brand or a topic you are interested in. For example, a user can type in “SEO” and you can find hundreds of useful tips and people in the SEO field.

http://www.hashtags.org/

Have you ever been on twitter and you are trying to keep up with all your tweeples at a conference, or even try to keep up with an important conversation? Hashtags will be your weapon of choice. Hashtags are a way to group twitter messages of choice. Hashtags is an opt-in service. You must follow @hashtags for the service to index your tweets. To see all tweets for a hashtag simply add the hashtag name at the end of this URL: http://hashtags.org/tag/”keyword” (i.e. http://hashtags.org/tag/SEO).

http://www.twitterlocal.net

Twitter Local helps you find local people who use Twitter in your area. This is a great networking tool to find other users in your area who may be in the same line of business or whom have similar interests in your field. It also shows a leader board of what users have tweeted the most in your area (i.e. @cyandle for our area). The results only show people who have sent tweets within the last 24 hours. If you want a run down of who uses twitter locally to you, but not posted lately, you can always use a Google query command such as site: twitter.com location Raleigh NC.

These are just some of the tools we use with our twitter accounts here at Regency Interactive. Feel free to contact us today for your free, no obligation consultation and free Internet visibility report. Just 10-15 minutes with one of our search engine marketing consultants could be the difference in your business just getting by or becoming a major player in your industry.

Tags: regency interactive, regency interactive corporation, social media, twitter

SEOmoz Seminar - Sessions So Good They’ll Make Your Head Hurt!

As you all know I attended the SEOmoz Expert Training Seminar last week (Aug. 19 & Aug. 20) and I had previously told you that I would review the sessions for our readers once I got back. Well, unfortunately, I cannot review the sessions for you as they have asked us not to blog about what was taught at the various sessions. I totally respect that and have no issues with not being able to tell our readers what we learned. I can, however, let you know what the sessions were about. Then, you can see why my head hurt after the sessions were over! That’s just how good the sessions were at SEOmoz and I am definitely glad that I got to attend the event.

Day One

Thinking Like A Search Engineer - Rand Fishkin

Elite Site Architecture - Rand Fishkin & Stephan Spencer

White Hat Cloaking - Rand Fishkin

Spam Detection & False Positives - Nick Gerner

Legal Issues - Sarah Bird

Site Reviews - Rebecca Kelley & Rand Fishkin

Global Search - Will Critchlow & Duncan Morris

Sitemaps & Webmaster Tools - Rand Fishkin & Stephan Spencer

Crawlability - Jeff Pollard

Day Two

Reputation Management - Will Critchlow & Duncan Morris

Social Networks For SEO - Jane Copland

Opportunities & Pitfalls Of Buying Links - Seth Besmertnik

Enterprise Link Building - Rand Fishkin

Vertical Search Inclusion - Stephan Spencer

Future Of Search Engines - Danny Sullivan

Expert Q&A - Danny Sullivan, Rand Fishkin, Stephan Spencer, Nick Gerner, Will Critchlow & Duncan Morris

These sessions were so great we’re going to implement quite a few of their suggestions in our services at Regency Interactive. Just to give you a hint of what we will be implementing; we’re going to offer more in depth site reviews, more social media services, putting more thought into conversions for our clients and so forth.

P.S. It was also great to meet the people I treat with on a daily basis: Alex Bennert, Brian Carter, Dana Lookadoo, Danny Sullivan, David Mihm, Derek Edmond, Dr. Pete, Duncan Morris, Jane Copland, Jeff Donenfeld, Joshua Sciarrino, Martin Bowling, Monica Wright, Stephan Spencer, Taylor Pratt and Will Critchlow.

P.S.S If you are ever at one of these events and by chance see something on someone’s shirt like say some chocolate from a Twix they ate a couple of hours before lunch then be sure and let them know it’s there. Otherwise, they will walk all around at lunch and throughout the rest of the day with chocolate rubbed in on his/her shirt. That’s not a good way to network now is it? :)

Tags: link building, redirects, regency interactive, regency interactive corporation, search engine optimization, seo, seo tips, seomoz, site analysis, site optimization, site reviews, title tags, twitter, usability, whitehat seo, wordpress, xml sitemaps

SEO: SMX Advanced 2008: Give It Up Recap

As you know we posted about the SMX Advanced and the 30 day embargo that we had to wait for to learn what went on during the Give It Up Session of SMX Advanced. Thanks to Lisa over at Bruce Clay, we now know what all transpired during the session.

She took some good notes on each presentation, both the whitehat SEO and blackhat SEO presentations. The panelists for the session were Rand Fishkin (SEOmoz), Todd Friesen (Visible Technologies), Michael Gray (Atlas Web Service), Rob Kerry (Ayima Search Marketing), Marty Weintraub (AimClear) and Stephan Spencer (Netconcepts).

Here’s a brief rundown of the topics:

Stephan Spencer lists a bunch of tools for blackhat methods including A Link Ninja Tool, Google Directory Mining Tool, Using a Proxy Server for SEO, Thin Slicing and URL Testing and Iterative Optimization.

Marty Weintraub offered up some more blackhat methods with topics including Fools Gold Link Exchange, Nested iFrame Community Crawler and Extended SEO with Powerful Social Media Profiles.

Michael Gray spoke about more white topics such as how to beat the AdWords Quality Score and how the Quality Score Gets Adjusted Just Like The Sandbox.

Rob Kerry gave a disclaimer that his methods may be perceived as blackhat so he advised everyone not to try it on their branded sites. He talked about Micro Site Creation, Automated Content and On Topic Spamming.

Todd Friesen followed up with topics such as finding old blogs, hotlinking images, how to use Digg to your advantage, custom 404 pages, reputation management and Google bowling.

Rand Fishkin was last to go and due to him having a lot of slides to show during his presentation, Lisa kinda of lost track she says. Here are a few things she caught. He spoke about how to Search For Links, Google Local Ranking Tips, Reputation Tracking Query, Google Temporal Web Search and had an Obligatory Black Hat Slide as well.

That about sums it up and as you can see there were some blackhat methods being discussed so keep in mind what the penalties may be from Google and the other search engines should you get caught trying to do these methods. Regency Interactive makes sure it sticks to Google’s guidelines and does not practice any type of blackhat methods. However, we do think everyone should know exactly what is and is not blackhat so that everyone has a better understanding.

Check back with us in two weeks for our next article!

Tags: regency interactive, regency interactive corporation, smx advanced, whitehat seo

Link Building: I Ask You, What Is Yahoo! Buzz?

Throughout some of the various blogs I read I always noticed a button labeled Yahoo! Buzz at the end of each post, but I never knew what exactly is was until now. Kind of like Digg, Yahoo! Buzz allows its users to determine what are the most “remarkable” stories and videos around on the Internet. By voting for a particular article or video that you think is “remarkable” it will give that article the attention it deserves. Basically, Yahoo! Buzz showcases the best of the best voted by us everyday people as instead of editors, the Yahoo! users get to decide what is the best story / video out there on the Internet and these becomes to top-rated stories / videos around. Thus, you can see the resemblance to Digg and how Digg works.

According to Yahoo! Buzz’s website here it how it works:

  • First, we determine the most popular topics that people are searching for on Yahoo!.
  • Then, we showcase the most popular stories within those topics, based on activities like voting and emailing stories to friends.
  • Stories with most Buzz may be published on the Yahoo! home page - you can impact what millions will see on Yahoo!.

You can also email any top story / video that you think is interesting to your friends as well as download Yahoo! Buzz widgets for your website. And, they even have a buzz log to show you what everyone is “talking” about on the Internet. It looks like this will be a very useful site for Yahoo!’s users. Now the question to answer is; which will be more popular: Yahoo! Buzz or Digg?

Tags: regency interactive, regency interactive corporation, search engine optimization, seo company, yahoo, yahoo buzz

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