SEOmoz Seminar - Sessions So Good They’ll Make Your Head Hurt!
As you all know I attended the SEOmoz Expert Training Seminar last week (Aug. 19 & Aug. 20) and I had previously told you that I would review the sessions for our readers once I got back. Well, unfortunately, I cannot review the sessions for you as they have asked us not to blog about what was taught at the various sessions. I totally respect that and have no issues with not being able to tell our readers what we learned. I can, however, let you know what the sessions were about. Then, you can see why my head hurt after the sessions were over! That’s just how good the sessions were at SEOmoz and I am definitely glad that I got to attend the event.
Day One
Thinking Like A Search Engineer - Rand Fishkin
Elite Site Architecture - Rand Fishkin & Stephan Spencer
White Hat Cloaking - Rand Fishkin
Spam Detection & False Positives - Nick Gerner
Legal Issues - Sarah Bird
Site Reviews - Rebecca Kelley & Rand Fishkin
Global Search - Will Critchlow & Duncan Morris
Sitemaps & Webmaster Tools - Rand Fishkin & Stephan Spencer
Crawlability - Jeff Pollard
Day Two
Reputation Management - Will Critchlow & Duncan Morris
Social Networks For SEO - Jane Copland
Opportunities & Pitfalls Of Buying Links - Seth Besmertnik
Enterprise Link Building - Rand Fishkin
Vertical Search Inclusion - Stephan Spencer
Future Of Search Engines - Danny Sullivan
Expert Q&A - Danny Sullivan, Rand Fishkin, Stephan Spencer, Nick Gerner, Will Critchlow & Duncan Morris
These sessions were so great we’re going to implement quite a few of their suggestions in our services at Regency Interactive. Just to give you a hint of what we will be implementing; we’re going to offer more in depth site reviews, more social media services, putting more thought into conversions for our clients and so forth.
P.S. It was also great to meet the people I treat with on a daily basis: Alex Bennert, Brian Carter, Dana Lookadoo, Danny Sullivan, David Mihm, Derek Edmond, Dr. Pete, Duncan Morris, Jane Copland, Jeff Donenfeld, Joshua Sciarrino, Martin Bowling, Monica Wright, Stephan Spencer, Taylor Pratt and Will Critchlow.
P.S.S If you are ever at one of these events and by chance see something on someone’s shirt like say some chocolate from a Twix they ate a couple of hours before lunch then be sure and let them know it’s there. Otherwise, they will walk all around at lunch and throughout the rest of the day with chocolate rubbed in on his/her shirt. That’s not a good way to network now is it? 
SEO: Common SEO Tips For The Beginner
From time to time we come across companies that just do not understand the basics of SEO work. There is a lot of out of date and black hat SEO advice out there, which acted upon will get your site banned. The SEO tips below should inform the reader what they can and cannot do in regards to SEO. If you need more in depth help, Regency Interactive has a staff of employees with over 30 years combined experience that is ready to help you!
- Do not use the same exact title on every page on your website. The search engines may determine that all your pages are the same if your titles tags are the same and thus those pages would not have as much relevancy!
- Do not link to link farms or other search engine unfriendly neighborhoods. You also shouldn’t buy any links as well. It’s known that Google does not like sites that purchase links.
- Describe your images with the use of alt and title tags. This will help the engines index your pages better in terms of relevancy and helps readers who use text only browsers.
- Do not use doorway pages. Doorway pages are mostly used for robots and not humans. Search engines like to index human-friendly pages.
- Do not “spam/keyword stuff” your site with meaningless keywords in meta tags or anywhere else on your website.
- Do not use any type of black hat cloaking. Blackhat cloaking is when the content presented to the search engine spider differs from the content that is presented to the users’ browser. They want to be able to see the same content your users see.
- Do not use hidden content within your website. Search engines want your content to be visible to your users and will penalize you for hidden content.
These are just some basic hints and tips that any website owner can use to enhance their website.
Tags: search engine optimization, seo, seo tips, whitehat seoSearch Engine Optimization: How To Improve SEO On Your Website!
Interested in learning how to improve the SEO on your website? Jim Newsome posted an article today on Search Engine Land that gives you the Top 10 SEO tips to implement onto your website. He identifies the key concepts in SEO (gives credit to Vanessa Fox for the inspiration) being relevance, discoverability, and crawlability.
Below are the key points that Jim discusses in the article. To continue reading the article to learn more about each key point, click here.
- Keyword research is the first step in SEO.
- Get trustworthy advice from SEO sources on the web.
- Look after your code.
- Make navigation easy.
- Get links from trusted, relevant sources.
- Build a sitemap page and an XML sitemap.
- Don’t forget the technical stuff.
- Track your progress with a web analytics program.
- Tell search engines where you are.
- Remember that content is king.
As Jim points out there are more than just these Top 10 tips to do to improve the SEO on your website, but these are tried and true methods to help get your website moving in the right direction on the major search engines. If you’re interested in discovering what other methods you can do to your website, feel free to contact Regency Interactive today! Our experience with Search Engine Optimization (SEO) began in 1999 with an emphasis on developing focused and relevant websites. Known techniques along with our extensive knowledge allow Regency Interactive to consistently deliver page one placement across the search engines. Over eight years of SEO experience and research have molded our proven methodology to provide full service solutions for today’s websites from content enhancement to site code analysis.
Tags: regency interactive corporation, search engine optimization, search engine optimization firms, seo, seo company, seo firm, seo firms, seo tips
