What is CRM?
What is CRM and why is it important?
According to Dictionary.com, CRM is Customer Relationship Management. It is also a term to describe software that helps a business organize and manage customer data. The aim of CRM is to assist in building lasting customer relationships. You want to turn customer satisfaction into customer loyalty.
Did you know it costs 5 to 7 times more to introduce a new customer to buy than it does an existing customer? 68% of customers who walk away from a relationship with a vendor do so because of poor customer service. Companies who give spotty and inconsistent service will lose customers.
Managing your customer relationship is important for all businesses. With the economy in the state that it is, now is the time to craft your CRM strategy with your customers. The businesses that will come out of this economic situation on top are those who learn how to meld little into much. That means helping our clients succeed into sales and growth.
At Regency Interactive we have already started this process.
We have one-on-one relationships with many of our clients.
We clearly interact with our clients so they know exactly what services we provide.
We stay up-to-date on all new technologies so we have better information at our fingertips to optimize the service for our customers and maximize their revenue.
As you can see CRM is very important because of today’s fast competitive environment. With the globalization of the internet, competition can now come as easily from around the world as from around the corner. At Regency Interactive we appreciate our customers. You can count on it!
Search Engine Optimization: What Is SEO???
Shoemoney from Shoemoney.com emailed some of the top people in the SEO industry and polled them to see what their answers would be for the following question: “What is your definition of SEO?”. Here are their answers:
Danny Sullivan AKA godfather of SEO:
An SEO is someone who understands how people search for information (on the web and in other ways) and ensures that they or their clients are visible in the unpaid listings that are provided. A search marketer, by the way, is someone that ensures listing in both paid and unpaid listings.
Rand Fishkin:
SEO is the combination of tactics and strategies, including, but not limited to, optimization of information architecture, usability, content focus, audience targeting, design, development, keyword research, keyword placement, link building, social media marketing and any other online or offline branding/marketing elements that support the goal of receiving more traffic from search engines.
Neil Patel:
Search engine optimization (SEO) is the art of understanding search engines and and using that knowledge to make a website rank high on search engines.
Andy Beal:
Making changes to the on-page and off-page relevance of a web page in an effort to increase the volume of quality traffic from the search engines.
Regency Interactive:
Obviously, we were not polled by Shoemoney, but we thought we would let our users know what SEO is in our opinion. SEO is having the knowledge of how and why a website can/is ranked high within the major search engines and illustrating to your clients how they can achieve these high rankings as well. With an SEO friendly design, proper coding, high quality content and a good link building strategy along with some other factors your site can achieve those high rankings that you’re after. Contact us today and let us show you how!
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Tags: search engine optimization, seo, website analysis, website optimization, what is seo
